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Rapid Growth Shoe Company (UK)
Client
Rapid Growth Shoe Company (UK)
Location
London, UK
About
A shoe retailer emphasising ergonomics and style through advanced research, cutting-edge science, and testing.
Key Challenges
- Legacy reporting that is no longer aligned with the growing needs of FitFlop.
- No clear definition of KPIs across the business.
- Utilising multiple systems to extract data for analysis.
Business Value
- Built a dashboard reporting suite to enhance reporting across departments, including Finance, Merchandise, and Digital.
- Reduced logistics cost by £400k through advanced logistics dashboards to spot inefficiencies.
- Visibility on customer performance through Customer Lifetime Value (CLTV) and customer segments.
£400k
Reduced logistics cost
200+
Reporting users
15+
Analytical dashboards
£400k
Reduced logistics cost
200+
Reporting users
15+
Analytical dashboards
£400k
Reduced logistics cost
200+
Reporting users
15+
Analytical dashboards
Testimonial
"Working with Hey-Insights was a game-changer for FitFlop! Their team dove into our business, collaborating with all parts of the business to understand our reporting challenges. Hey-Insights delivered scalable data pipelines, quickly churning out Tableau dashboards for all business functions, from CLTV and Cohort Analysis for the Digital department and P&L statements for the Finance team. It was really clear that the team understood the retail business and were competent in data as they were able to be proactive and move quickly to deliver."
